WhatA drop-in JavaScript SDK that intercepts and controls all outbound data transmissions from a website, enforcing configurable rules about what fields can be shared with which third parties.
SignalMultiple commenters noted that the real problem is not malicious intent but negligence — site operators embedded pixels without understanding what data flowed through them, and existing cookie consent banners are widely seen as useless theater that does not actually control data flow.
Why NowCookie consent fatigue is real but regulatory enforcement is intensifying, creating demand for tools that actually enforce data boundaries at the technical level rather than relying on user clicks on banners.
MarketAny organization in healthcare, finance, education, or government running a website with third-party scripts; HIPAA-covered entities alone number in the hundreds of thousands; competitors like OneTrust focus on consent management UI, not actual data-flow enforcement.
MoatNetwork effects from cataloging third-party script behaviors across thousands of deployments create an ever-improving rule engine that new entrants cannot match without equivalent scale.
US healthcare marketplaces shared citizenship and race data with ad tech giantsView discussion ↗ · Article ↗ · 492 pts · May 4, 2026
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