WhatA platform that helps employees at public companies optimize the timing and strategy of stock sales, adapting to new and variable blackout windows as companies shift reporting cadences.
SignalCommenters immediately raised concern that fewer reporting periods means fewer trading windows for employees, creating real financial anxiety about when and how they can access liquidity from their equity compensation.
Why NowThe shift from quarterly to semi-annual reporting will restructure trading blackout periods at thousands of companies, creating confusion and suboptimal selling behavior among millions of employees with equity compensation.
Market~15M US employees with equity compensation at public companies; $30-50/mo SaaS or % of transaction; TAM ~$1B; Carta and Secfi focus on private equity, leaving public-company employee trading underserved.
MoatAggregated anonymized data on trading windows, blackout periods, and price patterns across hundreds of companies creates a unique dataset for optimizing sale timing that no individual employee or advisor can match.
US SEC preparing to scrap quarterly reporting requirementView discussion ↗ · Article ↗ · 743 pts · March 17, 2026
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